GESA Awards: and the best edtech startup in the world is...

By admin Comments

Technology in the classroom could pretend to transform learning into an almost magical process connecting teachers and learners between them and to the knowledge they need.
The edtech entrepreneurs present themselves as the new magicians that push back the frontiers of learning, introduce new algorithms to predict how, what and when any person will be ready to learn.
They strengthen the importance of learning for life achievements and at the same time completely change its meaning. Learning for them is not only an aspirational concept but a core component of their business plan. Many of these new magicians just would like to transform learning into gold!
The GESA (coorganized by the israeli incubator Mindcet and the Open Education Challenge (created by P.A.U. Education) is the global stage where the new magicians from all around the world present their most recent tricks. One thousand applications from 70 countries and six continents offer the education analyst a vibrant panorama of the current state of the art in learning innovation.
Some applications have already a taste of “déjà vu”: taking 20 bites of contents, 50 bytes of technology and mixing them up… Others introduce augmented reality for learning purposes, creating a white rabbit that speaks like a teacher… They haven’t succeeded yet in transforming learning into gold and their startups are still struggling to define a viable business model.
Magic doesn’t work for all. But the best magicians have realized that it takes much more than magic to succeed. Their genuine ambition is to respond to real needs and serve real people living in real life. Their commitment is with the learners and the teachers and they are ready to postpone their money making dreams until they will have created genuine value and measured impact.
GESA finalists believe in the magic of words and crafts, of music, books and toys. They understand the social challenge that lies behind each learning innovation. They don’t establish a business model out of the blue but aim at connecting with the learners and make a difference for them.
The best education magicians don’t pretend to transform learning into gold. They simply believe in people’s aspirations to learn more and have a better life… They have understood that an edtech entrepreneur has to reconcile social aspirations and market opportunities.
They are prepared to bring evidences of their impact. This will be truly magical!

Share this post